Smart marketers know that using webinar platforms is one of the best ways to convert site traffic.
Webinars produce leads, educate leads about your service/product and convert leads to sales.
Webinars platforms are apart of the online learning category. Global Market Insights reports the following:
Do you want to capitalize on this growing market? If so, this guide will cover twenty of the best webinar platforms to use.
Furthermore, I will also cover how to drive webinar attendance. Let’s get started.
- 1. Demio
- 2. WebinarNinja
- 3. WebinarJam
- 4. EasyWebinar
- 5. EverWebinar
- 6. GoToWebinar
- 7. Livestorm
- 8. LiveWebinar
- 9. ClickMeeting
- 10. BigMarker
- 11. GetResponse
- 12. Adobe Connect
- 13. Google Hangouts
- 14. Vimeo Livestream
- 15. Zoom
- 16. Cisco Webex
- 17. BlueJeans by Verizon
- 18. Zoho Meeting
- 19. Dacast
- 20. Intermedia
- How to drive webinar attendance
Though it’s not the only software with this feature, one of Demio’s biggest selling points is its no-download experience, which means your audience can join your webinar right from their web browser, whether they’re on desktop or mobile. This feature, is available for all of Demio’s price points.
You can bet this feature will increase audience engagement since participants don’t have to create an account or download an app to watch your webinar. Let’s take a look at some other details I love about Demio:
- Extremely customizable: Demio has seized every opportunity to allow your brand to shine throughout the webinar process. Unlike many competing services, it allows you to customize everything from your waiting room to your registration and replay pages with your logo and more
- Very quick response times: If you do have an issue with Demio, their 24/7 support team promises to get back to you via live chat within five minutes
- Demio has options for both live and automated webinars, all in HD with no delay
- Analytics and insights help you see where your audience engaged, dropped off, and more
- Demio automatically records the event and allows you to send customized replay pages. Here is an interesting statistic:
Demio offers you a 14-day free trial, and they’ll also give you a discount for switching from some of their competitors. If you do sign up with them, here’s what you’ll be billed annually:
- Starter plan: $34/month for a 50-attendee waiting room
- Growth plan: $69/month for a 150-attendee waiting room
- Business plan: $163/month for a 500-attendee waiting room
If customization is important to your company, Demio is my go-to suggestion. It’s a robust software that works well and amplifies, rather than detracts from your brand presence.
WebinarNinja is loved by big brands like AppSumo for its powerful functionality, including lightning-fast speed. In fact, you can create a webinar using WebinarNinja in literal seconds.
Just because it’s fast doesn’t mean it compromises on quality, though. Here are some of my favorite of WebinarNinja’s features:
- This platform allows you to create four different types of webinars, including live, recorded, a hybrid of the two, and a series of webinars (perfect for a online course or seminar)
- Live webinars come with plenty of interactive features to keep your audience engaged, like polls, Q&A, and chat with no lag time
- When it comes to automated webinars, you can upload your own videos, and WebinarNinja will host them for you without any hassle
- Their custom registration form allows you to collect whatever data you need for your business
- WebinarNinja is easy to integrate with other platforms like Mailchimp and Hubspot
WebinarNinja allows you to pay either monthly or annually, with the latter saving you 20%. If you choose the annual option, here’s what you’ll be paying:
- Pro plan: $79/month for a 300-attendee waiting room
- Plus plan: $129/month for a 500-attendee waiting room
- Power plan: $199/month for a 1,000-attendee waiting room
I suggest WebinarNinja for those who want a lot of options and flexibility in the type of webinar they create. It’s also perfect for anyone who is short on time and needs to create their webinars quickly.
WebinarJam is a great option for those who have already accumulated a large audience because it allows you to reach up to 5,000 people in one presentation.
In keeping with their more is more ethos, WebinarJam also allows you to have up to six presenters at once. Here are some more compelling reasons to choose WebinarJam:
- WebinarJam promises “pixel-perfect” high definition for all of your webinars, regardless of what device your audience is tuning in on.
- It’s easy to engage with your audience through features like live chat, highlighted comments, private comments, and sticky announcements.
- WebinarJam creates exact replica replays of your live webinars, meaning any audience member watching a recorded version can watch comments and more roll in in “real time”.
- You can reserve a dedicated room so you can go live with your audience whenever the mood strikes.
- WebinarJam’s attendee spotlight feature means you can allow audience members to join the presentation (and then return them to attendee mode when their part is complete).
WebinarJam offers a 14-day trial for $1 and 30-day money-back guarantee. If you choose to proceed with one of their annual plans, here’s what you’ll be charged:
- Basic plan: $499/year for a 500-attendee waiting room.
- Professional plan: $699/year for a 2,000-attendee waiting room.
- Enterprise plan: $999/year for a 5,000-attendee waiting room.
For those who are planning big presentations with lots of speakers and an active audience, WebinarJam is my go-to pick.
EasyWebinar is loved for its simple integration with CRM marketing tools. The platform allows you to automatically add registrants to Mailchimp, Aweber, Keap and more.
Here are a few more reasons I recommend EasyWebinar:
- EasyWebinar allows you to stream your webinar (live) on multiple social media platforms simultaneously.
- There are custom thank you pages to send post-registration.
- EasyWebinar’s polling features and Q&A chat options increase audience engagement.
- EasyWebinar allows you to have up to four presenters, and you can make any attendee a presenter.
- Their Power Webinar features allow you to customize your automated webinars to keep your audience motivated.
EasyWebinar offers you 3 months for free when you choose annual billing. Here’s how the cost breaks down per month:
- Standard plan: $78/month for a 100-attendee waiting room.
- Pro plan: $129/month for a 500-attendee waiting room.
- Enterprise plan: $499/month for a 2,000-attendee waiting room.
For marketers who are new to webinars and want something simple to create with, EasyWebinar lives up to its name and is a perfect pick.
This webinar platform is a sibling to WebinarJam (which is sold separately), and connecting the two is easy. EverWebinar allows you to import a recorded live webinar from WebinarJam and convert it to an evergreen event.
They use the term “replica replay” to indicate that everything from the live webinar (think chats, polls, etc.) will be copied exactly to the evergreen version. Let’s take a look at a few features I like about this webinar software:
- This webinar software makes it very easy to automate any of your videos; all you have to do is plug in the link.
- They include training videos with your purchase to help you create the best webinars.
- Webinar viewing happens in the browser, so the audience doesn’t need to create an account or download an app.
- EverWebinar’s hybrid feature allows you to blend a pre-recorded webinar with live chat.
- There are easy options for split testing your webinar landing pages to see which earns the best conversions.
This webinar software offers a 14-day trial for $1. If you proceed past the 14-day trial, they offer three different payment plans:
- Installment plan: $199/year
- Annual plan: $499/year
- Biennial plan: $799/two years
If you’re more interested in creating automated webinars than streaming live, This webinar recording software is a great choice for you and your team.
One of my favorite features of GoToWebinar is their webinar templates. They make it quick and straightforward to create a webinar.
It’s the perfect platform for anyone who wants to get their presentation done in as few clicks as possible. Here are several more reasons you may want to make GoToWebinar your default software choice:
- GoToWebinar easily integrates with GoToMeeting.
- Interactive tools like surveys and polls make it simple to keep your audience engaged.
- GoToWebinar will automatically record your event, so you can share it afterward.
- You can customize your email invitations, and more so your audience gets a tailor-made experience.
This is what you can expect to pay (billed annually) if you sign up with GoToWebinar:
- Lite plan: $49/month for a 100-attendee waiting room.
- Standard plan: $99/month for a 250-attendee waiting room.
- Pro plan: $199/month for a 500-attendee waiting room.
- Enterprise plan: $399/month for a 3,000-attendee waiting room.
GoToWebinar is a great option for anyone who wants to create a large and impactful webinar for a big audience but doesn’t have a ton of time to do it.
Marketers love Livestorm for its simplicity and ease of use. All you have to do to go live on a webinar is click one “start” button, and attendees can join from any device. Let’s look at a few additional features that make Livestorm a great choice:
- Unlimited recording storage means you’ll never run out of space.
- Livestorm easily integrates with apps like Salesforce, HubSpot, and Slack.
- You can display CTA’s during your Webinar, compelling your audience members to take action.
- There are plenty of audience interaction features like questions and chat.
- Livestorm comes with webinar themes that you can easily modify, making the webinar creation process a breeze.
Livestorm offers a free membership option to help you discover their software, and there are a couple of other models you can upgrade to:
- Free plan: $0/month for a 10-attendee waiting room.
- Premium plan: about $105/month for a 100-attendee waiting room.
- Enterprise plan: contact their sales team for a custom quote.
Because of the ease with which you can go live on Livestorm, it’s great for ad-hoc training or demonstration purposes. Any marketer who does a lot of those should look into this software as a possible choice.
LiveWebinar helps you keep your webinar branded with your business. Not only are its features highly customizable, but you can embed directly into your website, so your audience doesn’t have to stray from your carefully curated image.
If you’re considering LiveWebinar, here are a few more features you should know about:
- Your audience can join the webinar from their browser without downloading an app or creating an account.
- LiveWebinar easily integrates with all of the marketing tools you already use, like GetResponse, ActiveCampaign, Zapier, and more.
- LiveWebinar’s phone bridge allows you to call in to webinars if needed, with custom (and toll-free) numbers.
- Their whiteboard feature means visual learners will feel at home in your audience because you can illustrate your thoughts on a virtual whiteboard.
- All of your webinars are recorded and shared in HD.
LiveWebinar offers a free service for small teams. For paid plans, you’ll get a 20% discount if you pay annually, which will cost:
- Free plan: $0/month for a 5-attendee waiting room.
- Pro plan: $11.99/month for a 100-attendee waiting room.
- Business plan: $95.20/month for a 500-attendee waiting room.
- Custom plan: Customize a plan for up to a 1000-attendee waiting room.
Overall, LiveWebinar is another great option for marketers who need a lot of flexibility and versatility during their events.
ClickMeeting’s appeal lies in how easy it is to use. As the name implies, you don’t need to do much more than a couple of clicks to get your webinar live.
That said, many of its features, like invitations and branding, are still customizable. Let’s take a look at a few more things I love about ClickMeeting:
- ClickMeeting’s simultaneous chat translation feature will translate your chat conversation into 52 languages, instantly.
- Enable performance rating so your audience can give feedback after your webinar is complete, allowing you to learn and improve.
- ClickMeetings PayPal integration makes it easy to set up paid webinars.
- You can create sub-accounts with separate storage space so your team members can run events at the same time.
- An address book feature helps you keep contacts organized.
ClickMeeting has a free trial program to help you see if their webinar software is right for you. If you sign up for a paid plan, you will save up to 20 percent by paying annually.
With ClickMeeting, you select a plan and then scale up in price depending on how many attendees you’ll have.
- Free trial: $0/month for a 25-attendee waiting room for 30 days.
- Live plan: Starts at $25/month for up to 25 attendees.
- Automated plan: Starts at $40/month for up to 25 attendees.
- Enterprise plan: A custom plan for up to 20,000-attendees.
For small businesses looking to get set up with webinars quickly and easily, I suggest ClickMeeting.
If you’re planning to host huge webinars with thousands of guests and tons of speakers, BigMarker is a great choice for you. With their platform, you can host up to 10,000 guests and up to nine presenters.
Let’s take a look at some other reasons you may want to choose BigMarker:
- BigMarker keeps your guests engaged by allowing them to raise their hands and allowing you to invite them on stage.
- Preload poll questions and then share them live to get audience feedback.
- Embed surveys in your webinar with Google Forms.
- Include CTA’s and offers in both your live and automated webinars.
- Customize your landing pages and emails for the most tailored audience experience.
BigMarker has three pricing plans, and if you pay annually, you’ll save 20 percent:
- Starter plan: $79/month for a 100-attendee waiting room.
- Elite plan: $159/month for a 500-attendee waiting room.
- Premier plan: $299/month for a 1,000-attendee waiting room.
It’s all in the name; BigMarker is the perfect webinar platform for any marketer who plan to go big. If your business plan includes large seminars or summits, this is the platform I recommend.
If you’re familiar with GetResponse, you may not immediately think of webinars. They are best known for their email marketing services.
However, their webinar platform is an affordable solution that takes just a few minutes to set up and is already integrated with their email marketing, making it one of the most efficient webinar tools out there. Here are a few more features you’ll get if you choose GetResponse:
- GetResponse allows you to share your virtual stage with up to two other presenters.
- Their webinar software includes built in-in marketing tools to help promote your event.
- Sending invitations is easy with their pre-designed templates that auto-fill with your webinar information.
- Audience polls and tests help you gather important information from your viewers.
- You can create CTA buttons to launch during your webinar.
GetResponse will let you try 30 days of their webinar platform for free. After that, they offer four pricing plans, which you can pay monthly, yearly (at an 18 percent discount), or every two years (at a 30 percent discount). If you pay your fee yearly, here’s what you’ll be charged:
- Basic plan: Starts at $15/month for a 1,000-attendee waiting room.
- Plus plan: Starts at $49/month for a 1,000-attendee waiting room.
- Professional plan: Starts at $99/month for a 1,000-attendee waiting room.
- Max plan: Custom pricing.
For marketers who value email marketing above all else, GetResponse is the natural next step.
12. Adobe Connect
You know Adobe for their other products, like Photoshop and Illustrator, but they also have a great webinar platform. Adobe has all of the features that are critical to a modern webinar service, like customizable registration pages and easy integration with CRM software.
Let’s look at a few more reasons you may want to choose Adobe Connect:
- Adobe Connect is full of tools that help you engage your audience, like blogs, surveys, polls, and videos.
- Their webinar software is packaged with Adobe Analytics to help you learn about your audience.
- You can customize the look of your webinar room to reflect your brand.
- Engage your audience beyond PowerPoints with tools like interactive storyboards.
You can choose either a monthly or yearly subscription to Adobe Connect Webinars. If you choose the monthly option, here’s what you’ll pay:
- 100 plan: $130/month for a 100-attendee waiting room.
- 500 plan: $470/month for a 500-attendee waiting room.
- 1000 plan: $580/month for a 1000-attendee waiting room.
If you’re one of the thousands of Adobe loyalists, know that your devotion to the brand won’t lead you astray here. Their webinar software is an excellent choice, especially for bigger companies and agencies.
13. Google Hangouts
There’s one big thing to love about Google Hangouts; it’s free. Unsurprisingly, this means it has a less robust set of features than other webinar platforms on this list.
But for a small business or a company that’s just starting out, Hangouts may be a perfect fit. Let’s take a look at what this software includes:
- Create a webinar in just a few seconds.
- Multiple presenters can take the stage during the webinar.
- Hangouts integrates seamlessly with Gmail.
- You don’t need to download any extra software to use Hangouts for webinars.
- Hangouts makes it easy to share your screen.
Google Hangouts is a free webinar platform to use 🙂 While I won’t pretend that Hangouts is the best webinar software on this list, you can’t beat the price for what you get.
For any marketer who is looking to dip their toes in the water and see if webinars are right for them, Hangouts is the logical first choice.
14. Vimeo Livestream
Vimeo is a frontrunner in live streaming and perfect for those who want their webinars to be live events. They promise flawless streaming, even in situations with limited bandwidth, and they have an option for 24/7 support.
Here are some other features to consider with Vimeo:
- Vimeo helps you increase audience participation with Q&A and live polls.
- You can customize your broadcast with your logo, transitions, and more.
- Use Vimeo to create secure viewing locations for your videos.
- There are options for monetizing your video library.
Vimeo allows you to try a plan for free for 30 days, or you can start with their basic plan. After that, you’ll be billed annually. Here’s what you’ll pay:
- Plus plan: $7/month for 250GB every year.
- Pro plan: $20/month for 1TB every year.
- Business plan: $50/month for 5TB total storage.
- Premium plan: $75/month for 7TB total storage.
For marketers who value live streaming over automated webinars, Vimeo is a well-known and wise choice.
Zoom is one of the best-known video platforms out there, and for a good reason. It uses HD audio, video, and screen sharing and has an abundance of helpful features like public and private chat. Plus, every webinar meeting is backed up in the cloud.
Let’s take a look at some other features I love about Zoom:
- You can host both scheduled and unscheduled meetings.
- There’s seamless integration with Google Calendar and Microsoft Outlook.
- Zoom gives you options for both app and desktop sharing.
- You can use virtual whiteboards to illustrate your message.
Zoom has four different plans, starting with one that’s free forever. For the paid plans, you can pay monthly or annually to save a discount. Here’s what you’ll pay if you choose annual fees:
- Free plan: $0/year for a 100-attendee waiting room.
- Pro plan: $149.90/year for a 100-attendee waiting room.
- Business plan: $199.90/year for a 300-attendee waiting room.
- Enterprise plan: $199.90/year for a 500-attendee waiting room.
For a well-known and cloud-based platform, you can’t go wrong with Zoom, especially considering that you can host up to 100 attendees for free.
16. Cisco Webex
Webex is the best webinar software I recommend if you plan to host huge webinars; with their platform, you can host up to 40,000 attendees. Happily, large presentations don’t mean a sacrifice in quality.
All of Webex’s audio and video is in HD. If you’re considering Webex for your webinars, here are some features you should know about:
- Engage your audience with interactive features like Q&A, polls, and surveys.
- Webex is compatible with all devices and browsers.
- There are customization options to reflect your brand.
- Integration with all of the marketing tools you already use is simple.
- Meetings are backed up to the cloud.
Cisco Webex offers five different plans, including one that’s free. If you pay annually rather than monthly, you’ll also save 10 percent. Here are the rates if you pay annually:
- Free plan: $0/month for one host.
- Starter plan: $13.50/month per host for up to nine hosts.
- Plus plan: $17.95/month per host for up to 50 hosts.
- Business plan: $26.95/month per host for up to 100 hosts.
- Enterprise plan: Speak with the Cisco team for a custom quote.
Cisco Webex is the de facto choice for anyone hosting huge webinars. You can trust the clout of the Cisco name to deliver a great product that won’t let your attendees down.
BlueJeans, now a part of Verizon, is a webinar software loved by big companies like National Geographic and Facebook. It has features like one-touch access to meetings, enterprise-grade security, and robust analytics.
Let’s look at a few other reasons that make BlueJeans a great choice:
- You can host webinars for up to 50,000 attendees.
- Use BlueJeans to stimulate audience engagement with polling and Q&A.
- You get access to Marketo to nurture your leads after the webinar is complete.
- Use moderator controls to manage the event process.
- Capture events with event cloud recording.
BlueJeans Events has just two pricing options, and you’ll save 16 percent if you choose to pay annually. Here are the annual payment prices:
- BlueJeans Video Webinars: Starts at $83/month for a 100-attendee waiting room.
- Large Scale Video Events: Contact the BlueJeans team for a custom quote on up to 50,000 attendees.
Though BlueJeans has been around for a while, Verizon’s recent acquisition has brought it to the forefront.
Another great pick for those who plan to host huge webinars, BlueJeans is a natural choice for anyone looking to join the ranks of some of the world’s biggest companies when it comes to hosting virtual events.
18. Zoho Meeting
Zoho Meeting’s webinar software has tons of great tools for keeping your audience engaged, like options for hand raising, message broadcasting, polls, and more. And once your webinar is complete, there are plenty of options for analytics, like attendee and registration reports and performance reports.
Let’s take a look at a few other features to consider when choosing Zoho:
- Zoho allows you to add team members (or guest speakers) as co-organizers of your webinar.
- You can customize webinar registration with your branding.
- Embed webinar registration forms on your company’s blog, social media and more.
- There are tools for moderating who does and doesn’t attend your webinar.
- Attendees can join your webinar without downloading anything.
Zoho offers a 14-day free trial for its webinar software. After that, you can choose from four different plans. You can choose to pay monthly or annually, and if you pay annually, you’ll get a slight discount. Here are the fees if you choose annual payment:
- 25 plan: $15/host/ for a 25-attendee waiting room.
- 50 plan: $23/host/month for a 50-attendee waiting room.
- 100 plan: $31/host/month for a 100-attendee waiting room.
- 250 plan: $63/host/month for a 250-attendee waiting room.
For smaller businesses who are looking to have lots of control over moderating their audience, Zoho Meeting is a great choice.
This company was the first freelance job I held in San Francisco that turned into a full time role. Dacast was a small fish in a big ocean at the time.
Dacast now has an impressive clientele, including Associated Press, Kellogg’s, and The Weather Channel.
Aside from Dacast’s impressive list of clients, they also offer 24/7 support, which means you get help if something with your webinar goes wrong, no matter what time you’re broadcasting it.
Let’s take a look at a few of the features I (and so many major brands) love about Dacast:
- There are options to live stream on your social media platforms.
- Enjoy secure video hosting with Dacast.
- You can integrate live video with APIs.
- There are options for monetizing video.
Dacast organizes their pricing plans by bandwidth and gives you four different options:
- Starter plan: $39/month for 1.2TB/year.
- Event plan: $63/month for 6 TB upfront.
- Scale plan: $188/month for 24 TB / year.
- Custom plan: Contact the Dacast team.
For nervous newcomers to the webinar scene or anyone who wants as much support as possible, I recommend Dacast and their 24/7 customer support.
Intermedia, formerly known as AnyMeeting, is great for small businesses that are still looking for a high-quality webinar software. Plus, they offer a 30-day free trial to make sure it’s the right fit for your team. Here are a few of the features that I think make Intermedia a great choice:
- Built-in polls, surveys, Q&A sessions, and more to increase audience participation.
- AnyMeeting has HD video broadcasting for all webinars.
- You get Mp4 sharing and screen sharing.
- There are Analytics to help you measure key audience metrics.
- Host up to six live speakers in one webinar.
After your 30-day Pro plan trial, Intermedia offers four plans from which to choose, or you can call them for “special pricing.”
- Starter plan: $0/user/month for a 4-attendee waiting room.
- Lite plan: $9.99/user/month for a 10-attendee waiting room.
- Pro plan: $12.99/user/month for a 100-attendee waiting room.
- Enterprise plan: $17.99/user/month for a 200-attendee waiting room.
Intermedia is a good choice for those who are looking to invest a little more in a high-value platform with great results.
How to drive webinar attendance
Here are a few ways to drive attendance to your webinars.
- Social media posts
- Blog posts
- Email marketing
From my experience, it is the most effective method to use email marketing to drive webinar attendance. The most success comes from this channel due to people already being on your list.
By signing up for your newsletter, people are stating they are interested in what you offer.
You can build up a large email list over time by placing opt-in forms within your posts.
I recommend using constant contact for new bloggers that want to build an email list. Constant Contact has some great templates and an easy to use drag and drop email editor.
Here are three industry benchmarks to keep in mind when using email marketing.
The open rate is how many people opened your email. Also, keep in mind that:
Click-through rate pertaining to email marketing is the percentage of people who click a link within your email.
The overarching goal is a conversion action above all. So it is also important to note that on average:
Here is a visual example of the typical flow of an email marketing campaign targeting webinar attendance:
Ten thousand emails were sent from an email automation service, with a 22.71% open rate and 2.91% click-through rate works out to 66 webinar attendees.
People will drop off from your funnel. Why? Well there is no simple answer for that. Some may not be motivated enough to attend, while others may not have time to attend.
Several factors exist, but you are not alone. It happens to everyone across every industry.
Here is an interesting statistic:
Given the metrics reported, you would think that webinars don’t produce results for generating sales, but you would be wrong. They most certainly do.
Let’s keep going with the example of the 66 people you now have in attendance.
At the average industry benchmark of 20%(Conversion rate), you are now left with 13 people (66 x 20%) that turn into customers.
Let’s say your product/service is $50. That would mean you earned $650 (13 x $50) from one webinar.
That is pretty profitable for one webinar, don’t you agree? Also, keep in mind this was just an example.
You can have a more extensive email list over time and a higher price point depending on what topic you blog about.
For example, in the real estate niche, I have seen $200-$500+ charged for an overview of a special report for investors.
The finance niche can charge much more for comprehensive overviews of information generated, and the list goes on.
Take the example given as the tip of the iceberg. You are not limited to just creating only one webinar.
I am sure you are saying, that sounds nice if I had a huge email list. I understand, so here is a tip.
Growth hack tip #1:
I highly recommend using webinars because they tend to work very well, and they are highly scalable, not to mention they can make a lot of money quickly.
Given the example, I ran through earlier with 13 buyers at $50, let’s say you have multiple evergreen webinars for different segments of your audience.
When I state segments, I am talking about multiple blog posts where you can prompt your audience to sign up for your webinar. You don’t want to direct each visitor to the same webinar.
I recommend creating segmented evergreen webinars. For example, a beginner-focused webinar sells a lower-priced product or service and ladder up from there.
Keep in mind this example can pertain to any niche.
- Beginner webinar segment # 1 conversions (10) priced at $50 = $500
- Intermediate webinar segment # 2 conversions (12) priced at $75 = $900
- Advanced webinar segment #3 conversions (20) priced at $100 = $2000
That is a total of $3,400 with three pre-recorded evergreen webinar segments at different pricing tiers. Take note of this excellent example from Adobe of how they used webinars to drive sales.
Adobe created a filtered topic directory board of on-demand evergreen webinars. Each webinar touches on different services and products.
Keep in mind the following statement. It is not about the number of webinar attendees. It is about how well you convert them into customers.
The best way to convert users is to segment your audience from my direct experience of nearly a decade of driving results.
I’ll let the numbers speak for themselves on why webinars are such a great move:
According to GoToWebinar:
Moreover, you can host a webinar from just about anywhere, and webinar presentations don’t have to be long.
That’s a lot of ROI for your time, especially when you consider the scalability of webinars and their ability to reach thousands of people at once.
Some Final Thoughts on Webinar Platforms
It’s hard to go wrong with any of the webinar platforms recommended on this list, but some platforms will naturally be a better fit for you and your team than others.
As a next step, I suggest you identify which webinar software options have the tools and features you need to reach your goals.
Rest assured, these are the best webinar platforms curated from the web so, look no further.
Was this guide helpful? Please let me know your thoughts. I would like to know, What is the biggest challenge you face when selecting a webinar service?